At the end of last year, I ordered some proof copies for my first two books so I could start selling print copies. I’ll be selling them through Amazon via Blurb’s print on demand service, but I’m also keen to sell physical copies from my author website.
While I was thinking about doing giveaways, I did some research. Which meant hours trawling through other authors’ sites, and through Pinterest & Etsy. As I was doing my, uh, research, I started getting excited about merchandise options.
There are standard kind of book swag and merchandise stuff – I’ll be getting postcards done, and probably bookmarks as well – but I’m also going to do charm bracelets themed to my books, pendants themed to the book, and I’m making some glass bottle necklaces as well.
I found this post on Deborah Cooke’s site about book swag, and I love her idea of signing bookplates as a way to sign books that have already been bought, without sending it back and forth (I’m in NZ. Shipping costs aren’t fantastic).
I’m looking into the silicon wristbands, too – gotta have something for the boys! And when The Caretaker of Imagination comes out, I’ll be doing some more piratey-dragony-fantasy stuff, and I’ll probably be copying JR Frontera’s idea for custom tea blends. I’m still looking for more ideas, and looking at ways to team up with other artisans & writers.
I guess my point is that I’m having fun with marketing. Marketing sometimes feels hard, but what I’m trying to do is find the kinds of marketing that I find exciting – chatting with people. sharing my ideas, making cool products that tie in with my books… it’s all good fun, and that’s the bottom line.